SELECTED WORK
We Haul Junk Removal Services
Turning a local service company into a stronger, more recognizable brand built for growth across Central Florida.
We Haul already knew how to get the job done. Our work focused on ensuring the brand, website, and marketing communicated that same professionalism before the truck ever arrived.
Role
Creative Direction + Marketing
Scope
Rebranding · Website · Social Media · Google Ads · Local SEO
Industry
Home + Local Services
Status
Ongoing Partnership
DIRECTION
Create a recognizable brand system, a clearer website, and an ongoing content strategy designed around local visibility and lead generation.
STARTING POINT
A local service company with an inconsistent visual presence and an opportunity to communicate its range of services more clearly online.
Make the Brand Match the Work.
We Haul had an established service business, but its visual identity and online presence needed a stronger, more consistent direction.
As the company expanded beyond junk removal into demolition and dumpster rentals, the brand also needed to communicate a broader range of services without becoming confusing.
The
Assignment
What We Built
BRAND REFRESH
Updated the logo and overall visual direction to create a more cohesive and recognizable identity.
Website
Designed a new website focused on clearly communicating services and encouraging customers to request a quote.
Voice
Developed messaging that feels straightforward, approachable and confident.
Digital Marketing
Built and managed the digital foundation supporting local visibility, lead generation, social content and paid advertising.
SOCIAL CONTENT and SEO
Created and managed branded content for the company's social channels.
Ongoing Support
Built and managed the digital foundation supporting local visibility, lead generation, social content and paid advertising.
Digital Experience
Get In. Find the Service. Get a Quote.
The website is structured around conversion without overcomplicating the customer journey.
Our ongoing work includes content creation, social media management, Google advertising, and local search strategy designed to keep We Haul visible where its customers are looking.
Clear Services
Junk removal, demolition and dumpster rentals each have a clear place within the site.
Local Content
Service-area pages help connect the company with customers throughout Central Florida.
Mobile-First Experience
The website is designed for customers who are often searching for help directly from their phones.
Strong Calls to Action
Quote requests and contact options remain easy to find throughout the experience.
Clear Services
Junk removal, demolition, and dumpster rentals each have a clear place within the site.
Local Content
Service-area pages help connect the company with customers throughout Central Florida.
Mobile-First Experience
The website is designed for customers who are often searching for help directly from their phones.
Strong Calls to Action
Quote requests and contact options remain easy to find throughout the experience.